THE STORY OF ZING & FACEBOOK in VIETNAM

This is Van – Staff of Asia Click in Ho Chi Minh city.

VNG Corporation was established in Vietnam in 2004 under the name Vinagame. It is an internet company whose main businesses are game publisher, e-commerce, and social networking sites (SNS). VNG is the first to launch a licensed online game in Vietnam.

Zing.vn is a diverse entertainment portal. It provides access to news and music, social networking services, a platform for gaming, instant messaging, and online payment which was released by VNG Corporation in 2008.

In October 2012, Facebook overtook ZING to become Vietnam’s TOP SOCIAL NETWORK.

·       28% of Vietnam Netizens have a FACEBOOK account.

·       Globally, Vietnam is Facebook’s fastest growing country.

·       A new user from Vietnam joins Facebook EVERY 3 SECONDS.

·       94% of Vietnam’s Facebook users are under 35.

o   27% of Vietnam netizens have a ZING account.

o   ZING’s reach across Vietnam’s netizens: 59%

o   77% of ZING’s users are under 25.

8,000,000 chat messages are s